For the longest time, many game developers designed their games with a specific audience in mind: themselves, and people like them. But like many things in our evolving society, many developers now seek a wider audience, to make their games interesting and accessible to a wider variety of people, and to move away from practices and elements which deter or even offend members of other groups, particularly of marginalized groups. This panel will discuss ways in which game developers can design their games to be appealing and accessible and encouraging to players from marginalized communities, without sacrificing a mainstream or core audience.